Sui Name Service (SuiNS) enables blockchain users to register human-readable web3 names, ensuring secure, seamless transactions and a user-friendly on-chain identity.

Some people have no trouble remembering new cell phone numbers, and there are even a select few among us who wouldn't find it hard to memorize a 16-digit bank card number. However, very few people would choose to tackle the job of reliably recalling an alphanumeric blockchain address. Network addresses on 

 (ETH) are 42 characters long, while on the 

 (SUI) blockchain they span 66. These complex and length addresses are virtually impossible for most users to remember, and are among the least user-friendly features of 

 networks. Not only are long blockchain addresses distinctly user-unfriendly, but they also lead to many instances of wrongly executed transactions due to incorrectly input characters. 

Sui Name Service (NS), a solution on the Sui blockchain, has been specifically designed to tackle this problem. The service allows users to create human-readable and easy-to-remember web3 names linked to their underlying blockchain addresses. Using SuiNS, you can transact within web3 using your preferred username and, optionally, an avatar, rather than a long, complex blockchain address.

 (NS), or simply SuiNS, is a decentralized naming service that allows you to create and use a human-readable, user-friendly web3 handle to interact with the blockchain environment, instead of using a typical long and complicated network address. 

At the underlying level, your SuiNS name is linked to your blockchain address, but all the interaction and operations on the chain happen via your registered name.

SuiNS was first conceptualized and launched in 2022, inspired by the popular 

 (ENS). In many ways, SuiNS and ENS are similar, the obvious difference being that each one applies to its own respective blockchain environment. In May 2023, SuiNS was introduced on the Sui blockchain's newly launched mainnet. The service was developed and is supported by Mysten Labs, the development studio behind the Sui blockchain project. Since the beginning of the Sui blockchain's conceptualization, SuiNS has been among the core projects of the entire Sui ecosystem. As of late November 2024, SuiNS has managed to achieve the remarkable milestone of having registered nearly 330,000 names.

Using SuiNS, you can register your preferred username (as long as it's not been taken) for one year by paying a registration fee, currently charged in SUI coins. The name can be renewed at expiration for up to five years. All interactions with the blockchain environment through your wallet use your preferred username, rather than your blockchain address.

SuiNS names can be between 3 and 63 characters. Users can check the availability of their preferred handle and register it using the 

, where a lookup textbox is prominently displayed. Shorter names cost more than longer handles. As of the time of this writing (Nov 21, 2024), a three-character-long name costs 500 SUI ($1,785) and a four-character name will cost 100 SUI ($357), while names with five or more characters are priced at 20 SUI ($71.40).

A SuiNS name can only be registered for one year, but it can be renewed for up to four years (excluding the initial registration year). There's a 30-day grace period after the expiration of your SuiNS name, during which you may still renew it. If you don't renew during the grace period, your registered name will be up for grabs by anyone on the market. Optionally, you can buy an NFT avatar linked to your SuiNS name.

 (DApp) ecosystem on the Sui blockchain. Developers can use off-chain remote procedure calls (RPCs) to integrate the Sui service into their application environments. They can also take advantage of the native, on-chain SuiNS SDK to interact with the service.

Thanks to SuiNS, you can enjoy short, comprehensible names for your own address, as well as the addresses of the parties with whom you transact (if they also sign up for the service). No more forgettable string combinations that are hard to read and virtually impossible to remember!

However, a SuiNS name isn't just a tool of convenience. It also represents your decentralized identity on-chain. The identity is fully owned by you, the user, rather than by a centralized entity.

SuiNS minimizes the likelihood of lost assets due to sending funds to the wrong address: short, easy-to-remember names are way less prone to incorrectly executed transactions than standard blockchain addresses.

Security is also among the benefits of SuiNS. The service runs on the Sui chain, which prides itself on developing and enforcing high-grade security standards. Among these are 

, a framework that maintains a list of malicious websites and on-chain assets, thus protecting the Sui ecosystem from 

 launched by these known nefarious entities.

The SuiNS service launched its native token, NS, on Nov 14, 2024. Initially, NS is envisioned to support 

 processes on the platform, and will also be used for purchasing and trading SuiNS names. Currently, names are traded using SUI, the blockchain's native cryptocurrency. It's likely that NS will replace SUI in this capacity in the near future. The project team has also hinted that there could be additional uses for the NS token beyond governance and payment for SuiNS names. More announcements on this issue are likely to follow.

During the initial phase of the token's existence, governance will be its most prominent function. Holders of NS will be able to vote on important issues concerning the protocol's rules and future direction. One NS equals one vote, with more NS tokens giving you a greater say in the overall decision-making process. You can also increase your voting power by locking your NS tokens for from one to 12 months. For every additional month locked, you obtain 10% voting power. To encourage voting, 5% of the NS token's supply has been allocated for governance rewards. NS is a 

 token, with a total and maximum supply set at 500 million. The token's supply distribution shares are per the chart below.

NS is available on Bybit's Spot market as a swap pair with USDT (

). You can also take advantage of Bybit's campaign dedicated to the token to grab a share of the 

. Three campaign events for eligible users run through Nov 27, 2024, 8AM UTC:

Thanks to Sui Name Service, interacting on-chain has become easier and more user-friendly. However, easy-to-remember names aren't the only benefit: advantages also include lower likelihood of lost funds, better security and a completely decentralized, user-owned identity on-chain. So far, around 330,000 names have been registered, and with the impressive suite of benefits, expect this number to grow as we move with SuiNS into 2025.

Intermediate

sui name service (suins).png

Sui Name Service (NS): Your On-Chain Identity Made Simple

The cryptocurrency market is witnessing an influx of speculative trading, particularly with meme coins like DOGE, PEPE and BONK experiencing extraordinary gains. 

November 2024 has marked a significant milestone for Bitcoin, with its price soaring to $94,105. This unprecedented growth has been driven by global events and heightened social media discussions, with predictions of six-figure valuations. Historically, peaks in social media chatter often precede market corrections, signaling traders to exercise caution. Currently, while whale accumulation remains strong — with wallets holding over 10 Bitcoin adding 53,006 more BTC in just one month — retail traders remain surprisingly cautious. This wary sentiment contrasts sharply with the bullish behavior usually seen during price surges, suggesting a potential correction.

The cryptocurrency market is witnessing an influx of speculative trading, particularly with meme coins like DOGE, PEPE and BONK experiencing extraordinary gains. Despite their volatility, these tokens reflect a broader appetite for high-risk investments. Notably, whale investors holding 1M–100M DOGE are accumulating, while smaller holders are selling, creating conditions for potential breakouts. However, if new capital stops flowing, these speculative assets could face significant downturns. Additionally, while discussions around Bitcoin reaching $100K are increasing, they haven’t reached the levels seen earlier this year, indicating that fear of missing out (FOMO) may not yet be fully realized.

Institutional Interest and Ethereum's Resurgence

Demand for Bitcoin ETFs has surged, with daily trading volumes hitting a record $8.21 billion, signaling increased institutional interest. This activity often coincides with market peaks, but could also indicate new investments flowing into the crypto space. Meanwhile, Ethereum has also gained momentum, breaking above $3,100 for the first time in over 14 weeks. Additionally, whale accumulation is on the rise, suggesting that as Bitcoin leads the market, profits may soon be redirected into Ethereum. In contrast, Solana's price movements remain highly sentiment-driven, with funding rates indicating potential entry points for investors. Overall, altcoins are experiencing growth, particularly following the U.S. elections, which have reignited optimism in the crypto market.

Advanced

Intro to Santiment.png

Bitcoin's Resurgence: Analyzing Market Dynamics and Speculative Trends in November 2024

Crypto market makers play a crucial role in providing liquidity by consistently placing buy and sell orders. Learn more about how they work here.

The cryptocurrency market is notorious for its high volatility and sometimes low liquidity, making it a challenging environment for traders and investors. Executing trades can be difficult, often resulting in significant price 

Market making is a strategic approach that provides the necessary liquidity to stabilize markets, ensuring smoother trades and reducing volatility. By creating buy and sell orders around the current market price, market makers help maintain a healthy trading ecosystem. This article examines the fundamentals of market making, its benefits for traders and exchanges and the way it enhances the overall efficiency of the cryptocurrency market.

A crypto market maker is an entity or individual who primarily provides liquidity in cryptocurrency markets by continuously placing buy and sell orders for digital assets. This activity ensures efficient trading and helps maintain stable prices.

Crypto market makers play a key role in keeping markets liquid by continuously placing buy and sell orders on exchanges. Here's a closer look at how they operate.

Key Characteristics of a Crypto Market Maker

Crypto market makers provide liquidity and stabilize prices in the cryptocurrency market. The following are the key traits that enable them to operate effectively.

Market makers continually place buy and sell orders, ensuring the availability of transactions for traders. This constant availability reduces wait times for trades and minimizes the price impact of large orders, making the market more efficient and accessible for everyone.

One of the fundamental roles of market makers is that of managing the bid-ask spread. By consistently quoting competitive prices, they narrow this spread, thereby enhancing trading efficiency and reducing costs for other market participants. This spread is also their primary source of profit.

Market makers leverage advanced algorithms and HFT strategies to analyze market conditions and optimize their order placements. This technology allows them to react swiftly to price changes and maintain a balanced inventory of assets, which helps to manage risk and maximize profitability.

Due to the inherent volatility of cryptocurrency markets, effective risk management is vital for market makers. They employ various techniques, such as hedging and real-time market analysis, to minimize exposure to sudden price swings. This ensures their operations remain stable even in the face of market fluctuations.

By providing continuous liquidity and facilitating smooth trading operations, market makers enhance overall market efficiency. Their presence attracts more traders, which increases transaction volumes, boosts exchange activity and contributes to a healthier trading environment.

Given the quickly evolving nature of the cryptocurrency landscape, market makers must be adaptable, continually refining their strategies in response to new technologies, regulatory changes and shifts in market dynamics. This ensures they remain competitive and relevant.

Crypto market makers play a critical role in the cryptocurrency ecosystem by providing liquidity and stabilizing prices. Despite the integral role they play, however, their operations come with both advantages and disadvantages. 

Additional Importance of a Crypto Market Maker

Crypto market makers play a vital role in maintaining the efficiency and stability of the cryptocurrency market. Their presence on crypto exchanges ensures trading environments operate smoothly. 

Newer and smaller cryptocurrencies often struggle with liquidity. Market makers provide a market for these assets, promoting their growth and creating a more diverse and dynamic crypto ecosystem.

Through continual quoting of prices, market makers aid in fair price discovery, ensuring that cryptocurrency prices reflect actual market demand rather than extreme fluctuations. This promotes a more trustworthy and transparent trading environment that allows traders to make data-backed decisions. 

Crypto market makers are essential players in the cryptocurrency ecosystem, providing liquidity, stabilizing prices and ensuring smooth trade execution. Their use of advanced algorithms and real-time order placements encourages a more efficient, accessible and fair market. However, risks such as market manipulation, potential capital loss and lack of regulation can be problematic. Overall, the role of market makers in supporting emerging assets and maintaining market stability makes them indispensable for a healthy and growing crypto environment.

market maker.png

Crypto Market Maker: Boosting Trades With Strategic Liquidity

SEC Chair Gary Gensler announced he will resign on January 20, 2025, coinciding with President-elect Donald Trump's inauguration.

The S&P 500 rose 0.53% as investors shifted toward cyclical stocks expected to benefit from a strengthening economy, while technology shares lagged. Coindesk Indices, an index measuring broader cryptocurrency market performance was up by 4.79%, with Bitcoin and Ether rising by  4.19% and 8.75%, respectively in the past 24 hours.

Today's top performer is XRP, which surged 24.3% following the partnership between Ripple and MCSocialVenture to boost financial resilience and access in emerging markets.

Ripple (XRP), launched in August 2012, is a blockchain technology company focused on improving international payments with its cryptocurrency, XRP. 

, focused on investing in emerging market entrepreneurs. The initiative will pilot financial resilience and humanitarian solutions built on the XRPL, aiming to advance equitable access to finance.

Check Out the Latest Prices, Charts, and Data of 

 he will resign on January 20, 2025, coinciding with President-elect Donald Trump's inauguration. Gensler, whose term runs until 2026, faced pressure from the crypto lobby due to the SEC’s strict regulatory actions against the industry, including high-profile cases against Coinbase and Binance. Gensler’s departure is seen as a victory for crypto advocates, who hope the next SEC chair will be more crypto-friendly. Trump has hinted at firing Gensler on his first day in office and is expected to appoint a chair with expertise in crypto, such as Mark Uyeda, Hester Peirce, or Chris Giancarlo.

Yesterday, BTC Spot ETF data revealed a net inflow of $396.7 million, driven by $404.5 million from non-GBTC sources, partially offset by a $7.8 million outflow from GBTC..

 for those who participated. To claim, visit 

 using code B0FKOP. Additionally, Morph Zoo Season 2 has launched on mainnet, allowing users to earn points by bridging ETH or executing transactions on Morph. The Bitget Wallet offers a 1.2x multiplier on points to maximize rewards.

Beginner

4.png

SEC Chair Gary Gensler to Resign on Inauguration Day, Marking a Win for Crypto Lobby

Crypto

KYC, or Know Your Customer, is a set of procedures that require financial institutions and crypto exchanges to verify the identity of their customers. But is it beneficial for you as a customer? Learn more here.

In the ever-evolving world of cryptocurrencies, the importance of KYC (Know Your Customer) cannot be overstated. As digital assets gain widespread adoption and regulatory scrutiny increases, implementing robust KYC policies is essential for ensuring secure transactions and compliance with regulations. This blog post will delve into the essentials of KYC in the crypto industry, providing valuable insights into the KYC process for crypto exchanges, navigating regulatory compliance, overcoming KYC challenges, and exploring emerging trends such as 

. Buckle up for an enlightening journey through the complexities of KYC crypto landscape.

 in crypto is critical as it guarantees secure transactions, protects users’ assets and privacy, and thwarts financial crimes. As the cryptocurrency market continues to grow, the need for stringent KYC measures becomes increasingly critical to maintain the integrity of the financial system.

Specifically, KYC in crypto exchanges is designed to protect transactions, safeguard users’ assets and privacy, and comply with regulations. Crypto firms, including exchanges, must undertake the KYC process to assess their customers’ risk profiles and prevent financial crimes. This involves verifying users’ identities to ensure compliance with regulations and maintain a secure financial system.

 in crypto are to inhibit criminals from executing transactions and impede illicit funds from entering the legitimate financial system. Adherence to KYC measures not only benefits transparency and customer trust but also curbs fraudulent activity, enhances market reputation, keeps businesses abreast of legal requirements, diminishes legal and regulatory risks, and contributes to the market’s overall stability and value growth.

Therefore, mastering KYC in crypto turns out to be crucial for businesses and users involved in the digital asset space.

Crypto exchanges must verify identities and undertake the crypto KYC process to guarantee secure financial transactions and comply with regulations. The KYC process for crypto exchanges involves three essential steps: customer onboarding, identity verification, and transaction monitoring. These steps help assess and manage risks associated with users’ financial activities, ultimately ensuring a secure and compliant platform.

Failure to comply with KYC requirements in crypto exchanges may result in significant penalties from regulatory authorities, regardless of the exchange’s geographical location. Hence, gaining knowledge and implementing the KYC process is vital for crypto exchanges to uphold a secure and legitimate financial system.

Customer onboarding in crypto exchanges entails:

By collecting this essential user data, crypto exchanges can better evaluate the risk associated with each client, ensuring that their platform remains secure and compliant with regulatory requirements.

Minimizing user friction during the KYC process is a significant aspect that crypto exchanges need to consider. Tools such as 

, which verifies user identity through checks of 50+ social media networks and messenger apps, can streamline the onboarding process and improve the user experience.

Efficient customer onboarding, a vital step in the KYC process for crypto exchanges, lays the foundation for secure and compliant transactions.

Identity verification in crypto exchanges is a vital component of the KYC process, helping to confirm users’ identities and prevent fraud. Various tools and techniques, such as digital footprint analysis and device fingerprinting, are employed to authenticate users’ identities. By leveraging these advanced methods, crypto exchanges can ensure that only legitimate users gain access to their platforms, reducing the risk of falsification and fraudulent activities.

Some of the most effective tools for identity verification in crypto exchanges include Identity Document Verification, Automated Identity Verification, and KYC Solutions. Digital footprint analysis, for instance, involves gathering and analyzing a user’s online activity and data trails to ascertain their identity and detect potential fraudulent or suspicious behavior. By implementing robust identity verification techniques, crypto exchanges can bolster user trust while maintaining regulatory compliance.

Transaction monitoring is an indispensable aspect of the KYC process for crypto exchanges, helping to identify suspicious activities and maintain compliance with AML laws. A 

 transaction monitoring system assists crypto exchanges and financial institutions in recognizing unusual or questionable activity that necessitates reporting to regulatory authorities, thereby aiding law enforcement in tracing criminals.

Crypto exchanges, such as the popular crypto exchange platforms, can utilize tools provided by companies to monitor and analyze crypto transactions, such as:

to monitor transactions and detect suspicious patterns. By implementing effective transaction monitoring techniques, crypto exchanges can ensure that their platforms remain secure and compliant with AML regulations, ultimately protecting both their businesses and their users.

Navigating Regulatory Compliance in the Crypto Industry

Navigating regulatory compliance in the crypto industry can be challenging due to varying requirements across countries and institutions. With the lack of a unified definition or standardized approach to compliance, verification requirements can be perplexing for both businesses and users. However, maintaining a secure and legitimate financial system requires adherence to KYC standards, which is why kyc compliance is essential.

Crypto exchanges and firms, by keeping abreast of changes in KYC and AML requirements and adapting policies accordingly, can provide a seamless and secure user experience. Crypto businesses need to understand and follow the specific KYC requirements in each country they operate, as non-compliance could lead to severe penalties or even operational suspension.

Overcoming KYC challenges in the crypto industry involves leveraging technology solutions, balancing privacy and security concerns, and adapting to evolving regulations. Each of these approaches contributes to a more seamless and secure user experience, ensuring that crypto exchanges and firms can continue to thrive in the face of regulatory scrutiny.

By employing advanced tools and techniques to streamline the KYC process, crypto exchanges can reduce the risk of falsification and fraud while maintaining user trust and compliance with regulatory requirements. Furthermore, staying up-to-date with changes in KYC and AML regulations is crucial for adapting policies and procedures to ensure a secure and compliant platform.

Technology solutions play a vital role in addressing KYC challenges in the crypto industry. Automated software and blockchain-based ID validation, for instance, can help streamline the KYC process in crypto exchanges, reducing the risk of falsification and improving the user experience.

Notable technology solutions for KYC in crypto exchanges include Onfido, Togggle, and Ondato. These solutions assist crypto exchanges in authenticating user identities and adhering to regulatory requirements, ultimately ensuring a secure and compliant platform for users to conduct their digital asset transactions.

Striking a balance between privacy and security in KYC processes is key to upholding user trust and regulatory compliance. By implementing comprehensive identity verification platforms and prioritizing the safeguarding of customer privacy, crypto exchanges can strike a balance between adhering to KYC requirements and preserving user trust.

Tools such as SEON have been demonstrated to assist with KYC checks and reduce chargebacks caused by illegitimate credit card purchases when utilized by crypto exchanges. By leveraging advanced tools and techniques, crypto exchanges can ensure both privacy and security for their users while maintaining compliance with regulatory requirements.

Adapting to the ever-changing regulations in the crypto industry demands keeping updated on KYC and AML requirements and adjusting policies as needed. As governments and regulatory bodies attempt to make cryptocurrencies more secure and safe, the frequency of these changes can vary depending on the jurisdiction and the particular regulations in place.

Crypto exchanges and firms must remain informed of the latest regulatory advancements to guarantee compliance. By staying up-to-date with evolving regulations and implementing suitable due diligence procedures, crypto exchanges can ensure a secure and compliant platform for users to conduct their digital asset transactions.

Crypto Wallets and KYC: What You Need to Know

 require KYC or not depends on if they are provided by an exchange or operate independently. Exchanges generally require KYC, while independent wallets may not. Understanding the implications of KYC for wallet users is essential for maintaining security and compliance.

The purpose of KYC in crypto wallets is to diminish the association of cryptocurrencies with money laundering and other unlawful activities, as well as enhancing customer transparency and trust. By implementing KYC procedures in crypto wallets, users can enjoy a secure and compliant platform for managing their digital assets.

DeFi, NFTs, and KYC: Emerging Trends and Considerations

Decentralized Finance (DeFi) and Non-Fungible Tokens (NFTs) are emerging trends in the crypto industry that require careful consideration of regulatory compliance and potential risks associated with non-compliant platforms and transactions.

DeFi aims to revolutionize the traditional financial industry by:

NFTs represent digital or real-world items such as:

They facilitate the ownership and trading of digital assets, providing a novel approach for creators to monetize their work and for collectors to possess unique digital items. NFTs are impacting the way digital assets are owned and exchanged in the crypto industry.

The integration of DeFi and NFTs significantly impacts KYC protocols in the crypto sector by enhancing compliance and identification protocols. As these trends continue to evolve and reshape the crypto landscape, it is crucial for crypto exchanges and firms to remain vigilant and adapt their KYC policies to ensure a secure and compliant environment for users.

Best Practices for Implementing Robust KYC Policies

Implementing robust KYC policies in crypto exchanges involves following best practices, such as using advanced identity verification tools, monitoring transactions, and staying up-to-date with regulatory changes. By adhering to these best practices, crypto exchanges can ensure a secure and compliant platform for users to conduct their digital asset transactions.

A few effective tools for identity verification in crypto exchanges encompass:

By leveraging these advanced tools and techniques, crypto exchanges can strengthen their KYC policies and provide a secure environment for users to manage their crypto assets.

Mastering KYC in the crypto industry is essential for ensuring secure transactions, regulatory compliance, and the protection of users’ assets and privacy. Through the implementation of robust KYC policies, leveraging advanced technology solutions, and adapting to evolving regulations, crypto exchanges and firms can provide a seamless and secure user experience. By staying informed and vigilant in the ever-evolving world of cryptocurrencies, businesses and users alike can navigate the complexities of KYC and enjoy the benefits of a secure and compliant digital asset ecosystem.

KYC stands for Know Your Customer and is a common anti-money laundering procedure carried out by financial institutions when onboarding new customers. It involves the identification and verification of customer's identity.

No KYC means that exchanges do not require customers to provide identity verification information to trade crypto. This is an attractive option for many traders, as there are a few exchanges such as MexC which allow users to trade without providing personal information.

KYC for crypto is a series of steps to verify customer identity and assess financial activities, legally required to be completed quickly and securely.

To KYC your crypto wallet, you must submit personal information such as full name, date of birth, address, social security number and contact information. You must also provide an official supporting document. Additionally, you may need to verify digital identity, biometrics and ID document authenticity in order to secure transactional safety and ensure there is no illegal activity.

What is the primary goal of KYC in crypto exchanges?

The primary goal of KYC in crypto exchanges is to ensure secure financial transactions, comply with regulations, protect users' assets and privacy, and prevent financial crimes.

Why Should You Pay Attention to KYC Before Trading Crypto?

Grab Up to 5,000 USDT in Rewards

Grab Up to 5,000 USDT in Rewards