Azuki NFTs: How This Anime Art Brand Is Becoming A Metaverse Hit
Blockchain authentication of popular anime-style illustrations has infused the decades-old Japanese art genre with new commercial viability.
Anime NFTs (non-fungible tokens) have taken the NFT world by storm. An anonymous team has combined the NFT phenomenon, anime’s cult-like following, and stunning visuals of ”counter-culture” skateboarders to create the explosive Azuki NFT collections.
Azuki launched in January 2022 and quickly amassed over $300M in sales, briefly surpassing the NFT top dogs, CryptoPunks and Bored Ape Yacht Club collections.
What made these anime-inspired avatars an instant hit? To find out, we'll go down the Azuki rabbit hole and explore the collection, what it's all about, and what drives its phenomenal success.
What Are Azuki NFTs?
Azuki is a brand created for the metaverse. Its NFT collection consists of 10,000 anime avatars that grant community members access to '”The Garden,” an exclusive virtual world or metaverse where Web3 enthusiasts, artists and builders gather to forge a decentralized future.